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The Cirkel

The Cirkel are on a mission to reduce the impact of fashion by making second-hand the new first choice.

The Challenge

The Cirkel have ambitious growth objectives and were looking to increase revenue in 2023.

Our Work

Newest Meta Campaign Types

We recommended they leverage their high quality product photography by running Advantage + Catalog Ads on Meta. We ran this alongside Advantage+ shopping campaigns and experimented on targeting and budget allocation to maximize their ROAS.

High Performing Content

We helped The Cirkel team to develop engaging messaging and trained the content team on how to follow best practice. As a result we were able to improve iteratively and fuel the performance of Meta campaigns with increasingly high performing content.

Restructuring Shopify Collections

The Cirkel have over 10 000 unique items of inventory online. We helped them make the most of Shopify tags and collections by implementing a process at upload which met their needs for showcasing seasonal collections and providing easy to use filters to their customers.

Regular Profitability Reporting

We built custom profitability reporting to allow the founders to have a clear picture of their online performance.

The Results



Meta ad account YOY ROAS for August 2023


Increased monthly Reach

Meta ad account YOY Reach for August 2023



Meta ads last 12 months as of 31st August 2023


Our Services

Take Your Business to the Next Level

E-Commerce Growth

We specialize in developing and executing e-commerce strategies that drive growth. We work with you to achieve meaningful and measurable results.

Paid Social Media

With hundreds of successful campaigns across Meta, Tiktok & Snapchat we have all the technical expertise and experience to run campaigns that deliver results

Paid Search

Whether on Google or Microsoft Bing, we know how to make the most of the platforms and structure campaigns to find the keywords that will drive the best results for your business.


Get Your Free Audit Today

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